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AI Qualitative Insights Platform

Understand who your customers are and how to sell to them with AI-Powered Qualitative Research

Transform tech & B2B insights with AI-powered tool for qualitative research analysis. CoLoop helps tech & B2B teams analyze consumer feedback, clinical interviews, and market research 70% faster while delivering deeper, more actionable insights.

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Trusted by Leading Brands

The B2B & Tech Research Challenge

Speed vs. Depth

Speed vs. Depth

B2B & Tech teams need faster insights without sacrificing research quality. Traditional analysis takes weeks when market windows are measured in days.

Complex, Multi-Stakeholder Decision Journeys

Complex, Multi-Stakeholder Decision Journeys

Enterprise buying decisions involve multiple personas and long, technical journeys. Synthesizing their needs and pain points is slow and error-prone without AI-driven thematic analysis.

Global Contexts, Local Meanings

Global Contexts, Local Meanings

Research teams are often local while business happens globally. CoLoop enables scalable cross-market synthesis to reveal what messages resonate globally and locally without key nuances being lost in translation.

AI-Powered Research Analysis for B2B & Tech

CoLoop's specialized AI agents understand B2B & Tech research contexts, automatically analyzing interview transcripts, survey responses, and focus group discussions. Our platform delivers:

Faster Analysis

Automate time-consuming analysis tasks so teams can focus on communication, strategy, and delivery without compromising quality or depth.

Deeper Insight

Blend rich human-led interviews with AI-augmented analysis to surface hidden patterns and themes.

Industry Expertise

Pre-trained models understand B2B & Tech terminology and contexts.

Enterprise Security

SOC 2-compliant infrastructure with regional data storage options to meet enterprise standards.

Platform Capabilities Built for B2B & Tech

Advanced AI Analysis

Human-level transcripts generated in seconds

CoLoop’s AI transcription is built for B2B and tech, capturing every acronym, product name, and technical term with human-level accuracy. Ask questions in plain English and get cited insights across interviews and feedback sessions. With automated coding, 40+ language support, and secure collaboration, CoLoop turns complex conversations into clear, actionable intelligence.

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Advanced AI Analysis
B2B & Tech Features

Built for Tech Research

CoLoop helps tech and digital service teams understand customers across the entire buyer journey. Map decisions, test marketing and sales content, and compare feedback across segments. With advanced segmentation and quantitative visualizations, CoLoop transforms qualitative research into clear, data-backed insights that drive faster, more confident go-to-market decisions.

Explore Features
Industry-Specific Features

Integration & Workflow

Upload your data from a growing range of file formats, languages, 3rd party tools and custom APIs to create a single unified source of truth.
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How B2B & Tech Teams Use CoLoop

CoLoop brings advanced AI capabilities that help B2B & Tech teams overcome research pain points and unlock faster, deeper, and more actionable insights.
1

Segmentation & Persona Development

B2B & tech audiences involve decision makers, admins, developers and influencers. CoLoop's AI powered qualitative analysis unlocks efficient collaborative persona development that resonate with customers and unlock growth.

2

Customer Journey Mapping

Enterprise buying journeys span months, departments, and dozens of touchpoints. Manual synthesis of interview data is slow and often misses key decision moments. AI supported analysis allows researchers to efficiently surface touchpoints, blockers and emotions that drive buying decisions.

3

Positioning & Messaging Evaluation

Misplaced words and off base content alienates buyers and misses the mark. AI powered qualitative analysis allows rapid comparisons of multiple messages and creatives to find develop the ones that land.

Segmentation & Persona Development

Trusted by Leading B2B & Tech Brands

70%

Faster qualitative analysis completion

46%

Of researchers report higher quality insights

2x

More likely to recommend over ChatGPT for research tasks

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Enterprise-grade Security Trusted by the largest global brands and agencies
Modern & secure data practices
End-to-end encryption
No training on your data
Audited & tested

Ready to transform your B2B & Tech insights?